“Ya’amod Menachem Mendel ben Dovid Moshe…” That’s the style used when people are called up to the Torah before each Aliyah. In this example, the person called up to the Torah is Menachem Mendel and his father’s name is Dovid Moshe. Yet, for the Aliyah of the Tochachah, nobody at all is called up to the Torah! After all, it would be awfully hurtful to invite someone to come to the center of the Shul and have these terrible curses directed at him!
So, what’s the solution?!
The reader of the Torah, a.k.a. Baal Korei, proceeds with the blessings, without anyone calling him up for the Aliyah, and then reads the Tochachah.
You’ll notice another unusual thing. He reads the Tochachah in a quiet voice and much faster than usual. The message is clear: let’s get this over with… fast!